At Sharp Cat, we combine powerful location data with specialist insight to help you run more efficient, higher-performing mailing campaigns.

One area where we consistently deliver strong results is identifying ideal households for lawn care companies, while excluding existing customers to ensure campaigns focus solely on new prospects.

We’re proud to have supported UK Lawn Care Association members with their mailing campaigns, many of whom continue to return each year based on the results achieved.

How Our Garden Targeting Works

Targeting by property type

By analysing property types alongside garden size, we focus your marketing on households that match your ideal customer profile.

Aerial view of a residential neighborhood showing houses with colored roofs, streets, green spaces, and vegetation.

Identifying large gardens

We use Ordnance Survey and Royal Mail data to identify gardens of a usable size, ensuring your campaigns target properties most likely to convert.

Aerial view of suburban residential properties with labeled land parcels in square meters, showing houses, gardens, tree.

Drive-time analysis using GIS technology

Our GIS-based drive-time analysis ensures your team reaches the right properties efficiently, minimising travel time and maximising campaign ROI.

Heat map showing driving time zones from Altrincham center, with red (closest), orange, yellow, and purple (furthest).